Types of Information Collected
Traffic Data Collected
We automatically track and collect the following information when you visit our Site, including your: (a) address; (b) domain servicer; (c) type of computer; and (d) type of web browser (collectively, “Traffic Data”). Traffic Data is anonymous information that does not personally identify you but is helpful for marketing purposes or for improving your experience on the Site. We also use “cookies” to customize content specific to your interests, to ensure that you do not see the same advertisement repeatedly and to store your password so you do not have to re-enter it each time you visit the Site.
Personal Information Collected
In order for you to access certain premium services and to purchase products that we offer via the Site, we require you to provide us with information that personally identifies you (“Personal Information”). Personal Information may include: (a) Contact Data (such as your name, mailing and email addresses); (b) Financial Data (such as your account or credit card number); and (c) Demographic Data (such as your zip code, age and income). If you communicate with us by email, post messages to any of our bulletin boards or forums, or otherwise complete online forms, surveys or entries, any information provided in such communication may be collected as Personal Information.
Uses of Information Collected
We may use Contact Data to personalize communication, contact you, or send you information about our company or our products or services, promotional material from some of our partners, or to contact you when necessary. We may use your Financial Data to verify your qualifications for certain products or services and to bill you for products and services. We may use your Demographic Data to customize and tailor your experience on the Site, displaying content that we think you might be interested in and according to your preferences.
Sharing of Personal Information
We may share Demographic Data with advertisers and other third parties only on an aggregate basis. We may share Contact Data with other companies who may want to send you information about their products or services. If you do not want us to share your Contact Data with any third parties, please email us, or select the “opt out” box on our online forms.
User choice Regarding Collection, Use and Distribution of Personal Information
You may choose not to provide us with any Personal Information. In such an event, you can still access and use much of the Site; however, you will not be able to access and use those portions of the Site that require your Personal Information. If you do not wish to receive information and promotional material from us or from some of our partners, you may select the appropriate “opt-out” option each time we ask you for Personal Information.
Confidentiality and Security of Personal Information
Lost or Stolen Information
You must promptly notify us if your credit card, user name or password is lost, stolen or used without permission. In such an event, we will cancel that credit card number, user name or password and update our records accordingly. Bay West disclaims all liability, express or implied warranties with respect to privacy breaches caused in whole or in part by any such lost or misappropriated credit cards, user name, password or other breach, negligence, or improper act by you or your agents.
Bay West takes reasonable precautions to provide a level of security appropriate to the sensitivity of the information we collect. Although we use reasonable measures to protect information against unauthorized use or disclosure, we cannot guaranty the security of information provided over the Internet or stored in our data bases. Your transmissions are submitted at your own risk. You are solely responsible for the security, confidentiality and integrity of all passwords, user names, data, messages and content transmitted or stored on the Site, and agree to bear the responsibility for the confidentiality of any account or password issued in relation to the Site.
Other Limits to Your Privacy
The Site contains links to other web sites. We are not responsible for the privacy practices or the content of such web sites. We also may make chat rooms, forums, message boards, and news groups available to you. Please understand that any information that is disclosed in these areas becomes public information. We have no control over its use and you should exercise caution when deciding to disclose your Personal Information. We also cannot guaranty the security of information provided over the Internet, your disclosure of passwords, or use of your software and hardware systems.